{"id":10149,"date":"2026-06-23T00:35:24","date_gmt":"2026-06-22T22:35:24","guid":{"rendered":"https:\/\/www.imbatik.com\/sem-agency\/microsoft-ads-bing-ads\/"},"modified":"2026-10-22T01:17:20","modified_gmt":"2026-10-21T23:17:20","slug":"microsoft-ads-bing-ads","status":"publish","type":"page","link":"https:\/\/www.imbatik.com\/en\/sem-agency\/microsoft-ads-bing-ads\/","title":{"rendered":"Microsoft Ads (Bing Ads)"},"content":{"rendered":"\n<div id=\"hero-prestashop-block_fb24139f6cf35a9f42f64cde500c2589\" class=\"sp-hero\">\n    <div class=\"sp-hero__inner\">\n        <div class=\"sp-hero__content\">\n                            <p class=\"sp-hero__badge\">\n                    <span class=\"material-symbols-outlined\" style=\"font-variation-settings: 'FILL' 1; font-size: 16px;\">verified<\/span>\n                    \ud83d\udcbc Microsoft Ads for B2B with less competition                <\/p>\n                        \n            <h1>Microsoft Ads: the channel your competitors are ignoring.<\/h1>\n            \n                            <p class=\"sp-hero__desc\">We manage Microsoft Ads campaigns (Bing, Yahoo, AOL, Edge) with CPCs 30-60% cheaper than Google Ads and a premium B2B audience with LinkedIn sync. Ideal as a complement to your existing Google Ads.<\/p>\n                        \n            <div class=\"sp-hero__actions\">\n                <a href=\"\/contacto\/\" class=\"btn-primary\">Assess my Microsoft Ads opportunity<\/a>\n            <\/div>\n            \n            <div class=\"sp-hero__social-proof\">\n                <div class=\"sp-hero__brand-dots\" aria-hidden=\"true\" title=\"The 4 colors that define us\">\n                    <span class=\"brand-dot brand-dot--blue\"><\/span>\n                    <span class=\"brand-dot brand-dot--coral\"><\/span>\n                    <span class=\"brand-dot brand-dot--yellow\"><\/span>\n                    <span class=\"brand-dot brand-dot--green\"><\/span>\n                <\/div>\n                <div class=\"sp-hero__proof-text\">Microsoft Advertising Partner since 2022<\/div>\n            <\/div>\n        <\/div>\n\n        <div class=\"sp-hero__form-wrap\">\n            <div class=\"sp-form-card\">\n                <h2>Assess your Microsoft Ads opportunity<\/h2>\n                <p>Tell us how much you spend on Google Ads. We&#8217;ll tell you whether it makes sense to replicate it on Microsoft Ads and how much upside there is (how many extra clicks for the same budget).<\/p>\n                \n<div class=\"wpcf7 no-js\" id=\"wpcf7-f10012-o1\" lang=\"en-US\" dir=\"ltr\" data-wpcf7-id=\"10012\">\n<div class=\"screen-reader-response\"><p role=\"status\" aria-live=\"polite\" aria-atomic=\"true\"><\/p> <ul><\/ul><\/div>\n<form action=\"\/en\/wp-json\/wp\/v2\/pages\/10149#wpcf7-f10012-o1\" method=\"post\" class=\"wpcf7-form init\" aria-label=\"Contact form\" novalidate=\"novalidate\" data-status=\"init\">\n<fieldset class=\"hidden-fields-container\"><input type=\"hidden\" name=\"_wpcf7\" value=\"10012\" \/><input type=\"hidden\" name=\"_wpcf7_version\" value=\"6.2.3\" \/><input type=\"hidden\" name=\"_wpcf7_locale\" value=\"en_US\" \/><input type=\"hidden\" name=\"_wpcf7_unit_tag\" value=\"wpcf7-f10012-o1\" \/><input type=\"hidden\" name=\"_wpcf7_container_post\" value=\"0\" \/><input type=\"hidden\" name=\"_wpcf7_posted_data_hash\" value=\"\" \/>\n<\/fieldset>\n<div class=\"cf7-row\">\n  <span class=\"wpcf7-form-control-wrap\" data-name=\"nombre\"><input size=\"40\" maxlength=\"100\" minlength=\"2\" class=\"wpcf7-form-control wpcf7-text wpcf7-validates-as-required\" autocomplete=\"name\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Full name *\" value=\"\" type=\"text\" name=\"nombre\" \/><\/span>\n<\/div>\n\n<div class=\"cf7-row cf7-row--2col\">\n  <div><span class=\"wpcf7-form-control-wrap\" data-name=\"email\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-email wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-email\" autocomplete=\"email\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Email *\" value=\"\" type=\"email\" name=\"email\" \/><\/span><\/div>\n  <div><span class=\"wpcf7-form-control-wrap\" data-name=\"telefono\"><input size=\"40\" maxlength=\"400\" minlength=\"9\" class=\"wpcf7-form-control wpcf7-tel wpcf7-validates-as-required wpcf7-text wpcf7-validates-as-tel\" autocomplete=\"tel\" aria-required=\"true\" aria-invalid=\"false\" placeholder=\"Phone *\" value=\"\" type=\"tel\" name=\"telefono\" \/><\/span><\/div>\n<\/div>\n\n<div class=\"cf7-row\">\n  <span class=\"wpcf7-form-control-wrap\" data-name=\"servicio\" aria-label=\"Servicio de inter\u00e9s\"><select class=\"wpcf7-form-control wpcf7-select wpcf7-validates-as-required\" aria-required=\"true\" aria-invalid=\"false\" name=\"servicio\" aria-label=\"Servicio de inter\u00e9s\"><option value=\"\">How can we help you? *<\/option><option value=\"Web Design\">Web Design<\/option><option value=\"Online store (PrestaShop \/ Shopify)\">Online store (PrestaShop \/ Shopify)<\/option><option value=\"Platform migration\">Platform migration<\/option><option value=\"SEO and organic search\">SEO and organic search<\/option><option value=\"SEM (Google Ads \/ Meta Ads)\">SEM (Google Ads \/ Meta Ads)<\/option><option value=\"Monthly website maintenance\">Monthly website maintenance<\/option><option value=\"One-off audit \/ consulting\">One-off audit \/ consulting<\/option><option value=\"Other \/ Not sure\">Other \/ Not sure<\/option><\/select><\/span>\n<\/div>\n\n<div class=\"cf7-row\">\n  <span class=\"wpcf7-form-control-wrap\" data-name=\"web\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-url wpcf7-text wpcf7-validates-as-url\" autocomplete=\"url\" aria-invalid=\"false\" placeholder=\"Your current website URL (optional)\" value=\"\" type=\"url\" name=\"web\" \/><\/span>\n<\/div>\n\n<div class=\"cf7-row\">\n  <span class=\"wpcf7-form-control-wrap\" data-name=\"mensaje\"><textarea cols=\"40\" rows=\"10\" maxlength=\"1500\" class=\"wpcf7-form-control wpcf7-textarea\" aria-invalid=\"false\" placeholder=\"Tell us about your project: goals, context, timelines...\" name=\"mensaje\"><\/textarea><\/span>\n<\/div>\n\n<div class=\"cf7-row cf7-row--privacy\">\n  <span class=\"wpcf7-form-control-wrap\" data-name=\"privacidad\"><span class=\"wpcf7-form-control wpcf7-acceptance\"><span class=\"wpcf7-list-item\"><label><input type=\"checkbox\" name=\"privacidad\" value=\"1\" aria-invalid=\"false\" \/><span class=\"wpcf7-list-item-label\">I have read and accept the <a href=\"\/politica-de-privacidad\/\" target=\"_blank\">privacy policy<\/a> and the processing of my data to respond to this inquiry. *<\/span><\/label><\/span><\/span><\/span>\n<\/div>\n\n<!-- Honeypot anti-bot -->\n<div class=\"cf7-row cf7-row--honeypot\" style=\"position:absolute;left:-9999px;\" aria-hidden=\"true\">\n  <span class=\"wpcf7-form-control-wrap\" data-name=\"website\" tabindex=\"-1\"><input size=\"40\" maxlength=\"400\" class=\"wpcf7-form-control wpcf7-text\" autocomplete=\"off\" aria-invalid=\"false\" value=\"\" type=\"text\" name=\"website\" tabindex=\"-1\" \/><\/span>\n<\/div>\n\n<div class=\"cf7-row cf7-row--submit\">\n  <input class=\"wpcf7-form-control wpcf7-submit has-spinner\" type=\"submit\" value=\"Send message\" \/>\n<\/div><div class=\"wpcf7-response-output\" aria-hidden=\"true\"><\/div>\n<\/form>\n<\/div>\n            <\/div>\n            <div class=\"sp-form-deco-1\"><\/div>\n            <div class=\"sp-form-deco-2\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"media-mentions-block_798d1d7b8d8ea23c509e118c6d469955\" class=\"sp-mentions\">\n    <div class=\"sp-mentions__inner\">\n        <p class=\"sp-mentions__title\">In the press<\/p>\n        <div class=\"sp-mentions__grid\">\n                            <img class=\"sp-mentions__item\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/lancelotdigital.svg\" alt=\"Media Logo\" width=\"160\" height=\"40\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                            <img class=\"sp-mentions__item\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/periodistas-es.svg\" alt=\"Media Logo\" width=\"160\" height=\"40\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                    <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"logos-marquee-block_563cb16f4a9f31ba073c52f204e3a767\" class=\"sp-logos\">\n    <div class=\"sp-section__header\">\n        <h2 class=\"sp-section__title\">Brands that already trust our agency<\/h2>\n    <\/div>\n    \n    <div class=\"sp-logos__wrap\">\n        <div class=\"sp-logos__track\">\n            <img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/materialestetica.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/materielesthetique.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/proandorid.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/accessoriespourlampes.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/acessorioscandeeiros.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/arros-mas-pla.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/bezalia.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/clinicasaurina.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/club-villamar.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/disbesa-darnes.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/fabricatulampara.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/hotelsapunta.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/iluminable.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/kaeso.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/lightingdiy.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/materialestetica.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/materielesthetique.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/proandorid.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/accessoriespourlampes.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/acessorioscandeeiros.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/arros-mas-pla.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/bezalia.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/clinicasaurina.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/club-villamar.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/disbesa-darnes.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/fabricatulampara.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/hotelsapunta.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/iluminable.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/kaeso.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\"><img src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/lightingdiy.svg\" alt=\"Logo\" width=\"150\" height=\"50\" loading=\"lazy\" decoding=\"async\" style=\"width: 150px; height: 50px; object-fit: contain; opacity: .55; filter: grayscale(100%);\" title=\"\">        <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"stats-block_9241eb4921c78bdbd7e6b0667974b28b\" class=\"sp-stats\">\n    <div class=\"sp-stats__inner\">\n                    <div class=\"sp-stats__heading\">\n                <h2 class=\"sp-stats__title\">Microsoft Ads: the channel that&#8217;s undervalued for good reasons<\/h2>\n            <\/div>\n        \n        <div class=\"sp-stats__grid\">\n                            <div class=\"sp-stat\">\n                                            <div class=\"sp-stat__icon\">\n                            <span class=\"material-symbols-outlined\">trending_up<\/span>\n                        <\/div>\n                                        <div class=\"sp-stat__number\">\n                        <span class=\"sp-stat-counter\" data-target=\"30\">0<\/span>-60%                    <\/div>\n                    <h3 class=\"sp-stat__title\">CPCs cheaper than Google<\/h3>\n                                            <p class=\"sp-stat__description\">For the same keyword in the same industry, Microsoft Ads charges 30 to 60% less. Less competition = lower cost per click.<\/p>\n                                    <\/div>\n                            <div class=\"sp-stat\">\n                                            <div class=\"sp-stat__icon\">\n                            <span class=\"material-symbols-outlined\">verified<\/span>\n                        <\/div>\n                                        <div class=\"sp-stat__number\">\n                        <span class=\"sp-stat-counter\" data-target=\"\u2713\">0<\/span>                    <\/div>\n                    <h3 class=\"sp-stat__title\">Microsoft Advertising Partner<\/h3>\n                                            <p class=\"sp-stat__description\">Verifiable official status. Priority access to support and betas. Not a made-up badge.<\/p>\n                                    <\/div>\n                            <div class=\"sp-stat\">\n                                            <div class=\"sp-stat__icon\">\n                            <span class=\"material-symbols-outlined\">search<\/span>\n                        <\/div>\n                                        <div class=\"sp-stat__number\">\n                        <span class=\"sp-stat-counter\" data-target=\"10\">0<\/span>%+                    <\/div>\n                    <h3 class=\"sp-stat__title\">Microsoft Search share in Spain<\/h3>\n                                            <p class=\"sp-stat__description\">The myth that &#039;nobody uses Bing&#039; is false. ~10% of searches in Spain + 100% of searches in Edge + built-in Copilot. A premium B2B and senior audience.<\/p>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n<script>\ndocument.addEventListener('DOMContentLoaded', () => {\n    const counters = document.querySelectorAll('#stats-block_9241eb4921c78bdbd7e6b0667974b28b .sp-stat-counter');\n    const duration = 2000;\n\n    const animate = () => {\n        counters.forEach(counter => {\n            const target = parseFloat(counter.getAttribute('data-target')) || 0;\n            const isFloat = target % 1 !== 0;\n            let startTime = null;\n\n            const step = (currentTime) => {\n                if (!startTime) startTime = currentTime;\n                const progress = Math.min((currentTime - startTime) \/ duration, 1);\n                const easeProgress = progress * (2 - progress);\n                const value = easeProgress * target;\n                counter.innerText = isFloat ? value.toFixed(1) : Math.floor(value);\n\n                if (progress < 1) {\n                    requestAnimationFrame(step);\n                } else {\n                    counter.innerText = isFloat ? target.toFixed(1) : target;\n                }\n            };\n            requestAnimationFrame(step);\n        });\n    };\n\n    const observer = new IntersectionObserver((entries, observer) => {\n        entries.forEach(entry => {\n            if (entry.isIntersecting) {\n                animate();\n                observer.unobserve(entry.target);\n            }\n        });\n    }, { threshold: 0.4 });\n\n    const statsSection = document.getElementById('stats-block_9241eb4921c78bdbd7e6b0667974b28b');\n    if (statsSection) observer.observe(statsSection);\n});\n<\/script>\n\n<div id=\"why-us-block_98da37f6c1dfd648ec86f1a57289f756\" class=\"sp-section sp-section--gray\">\n    <div class=\"sp-section__inner\">\n        <div class=\"sp-section__header\">\n            <h2 class=\"sp-section__title\">Why does Microsoft Ads make sense in 2026?<\/h2>\n                            <p class=\"sp-section__subtitle\">Microsoft bought LinkedIn in 2016. That made Microsoft Ads the only search ads platform in the world with targeting by company, industry, and job title. Unique for B2B.<\/p>\n                    <\/div>\n\n        <div class=\"sp-why__grid\">\n                                                <div class=\"sp-why__card sp-why__card--blue\">\n                        <div class=\"sp-why__icon\">\n                            <span class=\"material-symbols-outlined\">person<\/span>\n                        <\/div>\n                        <h3>Native LinkedIn targeting<\/h3>\n                        <p>You can target by company, industry, job function, and seniority on LinkedIn \u2014 all from Microsoft Ads. Google Ads has nothing like it. For B2B with a niche target audience, this is decisive.<\/p>\n                    <\/div>\n                                    <div class=\"sp-why__card sp-why__card--coral\">\n                        <div class=\"sp-why__icon\">\n                            <span class=\"material-symbols-outlined\">domain<\/span>\n                        <\/div>\n                        <h3>Premium B2B audience<\/h3>\n                        <p>Microsoft Edge is the default corporate browser at many companies (Office 365, Windows 11). The typical B2B Bing\/Edge user is a decision-maker with purchasing power. Higher conversion than on Google.<\/p>\n                    <\/div>\n                                    <div class=\"sp-why__card sp-why__card--green\">\n                        <div class=\"sp-why__icon\">\n                            <span class=\"material-symbols-outlined\">speed<\/span>\n                        <\/div>\n                        <h3>Significantly lower CPCs<\/h3>\n                        <p>Same keywords, same industry: CPCs 30 to 60% cheaper. For the same budget, more clicks, more conversions, better ROAS. Taking advantage of it doesn&#039;t take much work if you already run Google Ads.<\/p>\n                    <\/div>\n                                    <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"methodology-block_42cb34adb6b88613465204c9b70838f3\" class=\"sp-section sp-methodology\">\n    <div class=\"sp-section__inner\">\n        <div class=\"sp-section__header\">\n            <span class=\"sp-section__eyebrow\">Methodology<\/span>\n            <h2 class=\"sp-section__title\">How we work with Microsoft Ads<\/h2>\n                            <p class=\"sp-section__subtitle\">If you already have Google Ads, replicating it on Microsoft Ads is quick. If you&#8217;re starting from scratch, we build the account from 0, focused on what works best on Bing\/Edge.<\/p>\n                    <\/div>\n\n        <div class=\"sp-methodology__grid\">\n                            <div class=\"sp-method-step\">\n                    <div class=\"sp-method-step__num\">\n                        <span class=\"material-symbols-outlined\">troubleshoot<\/span>\n                        <span class=\"sp-method-step__badge\">1<\/span>\n                    <\/div>\n                    <h3>Analysis and opportunity<\/h3>\n                    <p>Analysis of your current keywords, Bing\/Edge searches in your industry, CPC comparisons, and B2B audiences available via the LinkedIn integration.<\/p>\n                <\/div>\n                            <div class=\"sp-method-step\">\n                    <div class=\"sp-method-step__num\">\n                        <span class=\"material-symbols-outlined\">arrow_forward<\/span>\n                        <span class=\"sp-method-step__badge\">2<\/span>\n                    <\/div>\n                    <h3>Import or setup from scratch<\/h3>\n                    <p>If you have Google Ads, we import the entire account (campaigns, keywords, ads, audiences). We adapt whatever doesn&#039;t carry over. If we start from scratch, we build a native Microsoft Ads structure.<\/p>\n                <\/div>\n                            <div class=\"sp-method-step\">\n                    <div class=\"sp-method-step__num\">\n                        <span class=\"material-symbols-outlined\">groups<\/span>\n                        <span class=\"sp-method-step__badge\">3<\/span>\n                    <\/div>\n                    <h3>LinkedIn targeting activation<\/h3>\n                    <p>Audience setup by company, industry, and job title. Target account lists (ABM), targeting of specific professionals. This is the key differentiator vs. Google Ads.<\/p>\n                <\/div>\n                            <div class=\"sp-method-step\">\n                    <div class=\"sp-method-step__num\">\n                        <span class=\"material-symbols-outlined\">monitoring<\/span>\n                        <span class=\"sp-method-step__badge\">4<\/span>\n                    <\/div>\n                    <h3>Continuous optimization<\/h3>\n                    <p>Microsoft Ads has less data volume than Google, so optimization is more manual and less algorithmic. Weekly reviews, bid adjustments, conversion analysis.<\/p>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"services-grid-block_bba77a0bd4d3abfd7c5c95faabc983ea\" class=\"sp-section sp-services\">\n    <div class=\"sp-section__inner\">\n        <div class=\"sp-section__header\">\n            <span class=\"sp-section__eyebrow\">Services<\/span>\n            <h2 class=\"sp-section__title\">Microsoft Ads services<\/h2>\n                            <p class=\"sp-section__subtitle\">Search Ads, Shopping Ads, Audience Network, and built-in LinkedIn targeting.<\/p>\n                    <\/div>\n\n        <div class=\"sp-services__grid\">\n                            <div class=\"sp-service-card\">\n                    <div class=\"sp-service-card__icon\">\n                        <span class=\"material-symbols-outlined\">search<\/span>\n                    <\/div>\n                    <h3>Microsoft Search Ads<\/h3>\n                    <p>The equivalent of Google Search Ads, but on Bing, Yahoo, AOL, DuckDuckGo, and Edge. Text + RSAs + audience targeting. CPCs 30-60% cheaper.<\/p>\n\n                                            <div class=\"sp-service-card__tags\">\n                                                            <span class=\"sp-service-card__tag\">Bing + Yahoo + Edge<\/span>\n                                                            <span class=\"sp-service-card__tag\">Cheaper CPCs<\/span>\n                                                    <\/div>\n                                    <\/div>\n                            <div class=\"sp-service-card\">\n                    <div class=\"sp-service-card__icon\">\n                        <span class=\"material-symbols-outlined\">storefront<\/span>\n                    <\/div>\n                    <h3>Microsoft Shopping Ads<\/h3>\n                    <p>The equivalent of Google Shopping. Product feed synced with your PrestaShop\/Shopify store, ads with image and price. Especially efficient for B2B.<\/p>\n\n                                            <div class=\"sp-service-card__tags\">\n                                                            <span class=\"sp-service-card__tag\">Product feed<\/span>\n                                                            <span class=\"sp-service-card__tag\">B2B efficiency<\/span>\n                                                    <\/div>\n                                    <\/div>\n                            <div class=\"sp-service-card\">\n                    <div class=\"sp-service-card__icon\">\n                        <span class=\"material-symbols-outlined\">person<\/span>\n                    <\/div>\n                    <h3>Native LinkedIn targeting<\/h3>\n                    <p>The big lever. Targeting by specific company (ABM), industry, job function, seniority. Unique to Microsoft Ads. For B2B, decisive.<\/p>\n\n                                            <div class=\"sp-service-card__tags\">\n                                                            <span class=\"sp-service-card__tag\">Company-level ABM<\/span>\n                                                            <span class=\"sp-service-card__tag\">Job title + industry<\/span>\n                                                    <\/div>\n                                    <\/div>\n                            <div class=\"sp-service-card\">\n                    <div class=\"sp-service-card__icon\">\n                        <span class=\"material-symbols-outlined\">arrow_forward<\/span>\n                    <\/div>\n                    <h3>Import from Google Ads<\/h3>\n                    <p>Automatic sync of your full Google Ads account: campaigns, keywords, ads, audiences, extensions, conversions. Saves 80% of setup time.<\/p>\n\n                                            <div class=\"sp-service-card__tags\">\n                                                            <span class=\"sp-service-card__tag\">Setup in 1-2 days<\/span>\n                                                            <span class=\"sp-service-card__tag\">Continuous sync<\/span>\n                                                    <\/div>\n                                    <\/div>\n                            <div class=\"sp-service-card\">\n                    <div class=\"sp-service-card__icon\">\n                        <span class=\"material-symbols-outlined\">language<\/span>\n                    <\/div>\n                    <h3>Microsoft Audience Network<\/h3>\n                    <p>Display and native ads on MSN, Outlook.com, MS news. Premium B2B and senior audiences. Good for retargeting and intentional branding.<\/p>\n\n                                            <div class=\"sp-service-card__tags\">\n                                                            <span class=\"sp-service-card__tag\">MSN + Outlook<\/span>\n                                                            <span class=\"sp-service-card__tag\">B2B retargeting<\/span>\n                                                    <\/div>\n                                    <\/div>\n                            <div class=\"sp-service-card\">\n                    <div class=\"sp-service-card__icon\">\n                        <span class=\"material-symbols-outlined\">troubleshoot<\/span>\n                    <\/div>\n                    <h3>Opportunity audit<\/h3>\n                    <p>Free preliminary analysis: how much you spend on Google Ads, how much you could save by duplicating on Microsoft Ads, which keywords\/industries make the most sense. No obligation.<\/p>\n\n                                            <div class=\"sp-service-card__tags\">\n                                                            <span class=\"sp-service-card__tag\">Preliminary analysis<\/span>\n                                                            <span class=\"sp-service-card__tag\">No obligation<\/span>\n                                                    <\/div>\n                                    <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"results-block_9894a4556714686a787a54edc9bddb38\" class=\"sp-section sp-results\">\n    <div class=\"sp-section__inner\">\n\n        <div class=\"sp-section__header\">\n                            <span class=\"sp-section__eyebrow\">Success stories<\/span>\n                        <h2 class=\"sp-section__title\">Microsoft Ads accounts we manage<\/h2>\n                            <p class=\"sp-section__subtitle\">B2B accounts with Microsoft Ads as a complementary or primary channel.<\/p>\n                    <\/div>\n\n        \n            <div class=\"sp-results__grid sp-results__grid--3\">\n                                    <article class=\"sp-case-card sp-case-card--blue\">\n\n                        <a href=\"https:\/\/www.imbatik.com\/en\/casos-de-exito\/seo-audit-for-a-tech-publication-that-tripled-its-organic-traffic\/\" class=\"sp-case-card__media\" aria-label=\"SEO audit for a tech publication that tripled its organic traffic\">\n                                                            <img decoding=\"async\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/04\/proandoid-1024x683.jpg\" alt=\"SEO audit for a tech publication that tripled its organic traffic\" loading=\"lazy\" title=\"\">\n                                                        <span class=\"sp-case-card__overlay\"><\/span>\n                        <\/a>\n\n                        <div class=\"sp-case-card__body\">\n\n                                                            <div class=\"sp-case-card__tags\">\n                                                                                                                        <span class=\"sp-case-card__tag sp-case-card__tag--sector\">\n                                                <span class=\"material-symbols-outlined\">category<\/span>\n                                                Media &amp; Communications                                            <\/span>\n                                                                                                                                                                                                    <span class=\"sp-case-card__tag sp-case-card__tag--service\">\n                                                SEO audit                                            <\/span>\n                                                                                                            <\/div>\n                            \n                            <h3 class=\"sp-case-card__title\">\n                                <a href=\"https:\/\/www.imbatik.com\/en\/casos-de-exito\/seo-audit-for-a-tech-publication-that-tripled-its-organic-traffic\/\">SEO audit for a tech publication that tripled its organic traffic<\/a>\n                            <\/h3>\n\n                                                            <div class=\"sp-case-card__kpis\">\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">trending_up<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">x3<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">Organic traffic<\/div>\n                                        <\/div>\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">play_circle<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">+3M<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">YouTube views<\/div>\n                                        <\/div>\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">history_edu<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">+12<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">Years in operation<\/div>\n                                        <\/div>\n                                                                    <\/div>\n                            \n                            <a href=\"https:\/\/www.imbatik.com\/en\/casos-de-exito\/seo-audit-for-a-tech-publication-that-tripled-its-organic-traffic\/\" class=\"sp-case-card__cta\">\n                                View full case                                <span class=\"material-symbols-outlined\">arrow_forward<\/span>\n                            <\/a>\n\n                        <\/div>\n                    <\/article>\n                                    <article class=\"sp-case-card sp-case-card--coral\">\n\n                        <a href=\"https:\/\/www.imbatik.com\/ca\/casos-de-exito\/auditoria-seo-per-a-un-mitja-tecnologic-que-va-triplicar-el-transit-organic\/\" class=\"sp-case-card__media\" aria-label=\"Auditoria SEO per a un mitj\u00e0 tecnol\u00f2gic que va triplicar el tr\u00e0nsit org\u00e0nic\">\n                                                            <img decoding=\"async\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/04\/proandoid-1024x683.jpg\" alt=\"Auditoria SEO per a un mitj\u00e0 tecnol\u00f2gic que va triplicar el tr\u00e0nsit org\u00e0nic\" loading=\"lazy\" title=\"\">\n                                                        <span class=\"sp-case-card__overlay\"><\/span>\n                        <\/a>\n\n                        <div class=\"sp-case-card__body\">\n\n                                                            <div class=\"sp-case-card__tags\">\n                                                                                                                        <span class=\"sp-case-card__tag sp-case-card__tag--sector\">\n                                                <span class=\"material-symbols-outlined\">category<\/span>\n                                                Comunicaci\u00f3                                            <\/span>\n                                                                                                                                                                                                    <span class=\"sp-case-card__tag sp-case-card__tag--service\">\n                                                Auditoria SEO                                            <\/span>\n                                                                                                            <\/div>\n                            \n                            <h3 class=\"sp-case-card__title\">\n                                <a href=\"https:\/\/www.imbatik.com\/ca\/casos-de-exito\/auditoria-seo-per-a-un-mitja-tecnologic-que-va-triplicar-el-transit-organic\/\">Auditoria SEO per a un mitj\u00e0 tecnol\u00f2gic que va triplicar el tr\u00e0nsit org\u00e0nic<\/a>\n                            <\/h3>\n\n                                                            <div class=\"sp-case-card__kpis\">\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">trending_up<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">x3<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">Tr\u00e0nsit org\u00e0nic<\/div>\n                                        <\/div>\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">play_circle<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">+3M<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">Visites a YouTube<\/div>\n                                        <\/div>\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">history_edu<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">+12<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">Anys de traject\u00f2ria<\/div>\n                                        <\/div>\n                                                                    <\/div>\n                            \n                            <a href=\"https:\/\/www.imbatik.com\/ca\/casos-de-exito\/auditoria-seo-per-a-un-mitja-tecnologic-que-va-triplicar-el-transit-organic\/\" class=\"sp-case-card__cta\">\n                                View full case                                <span class=\"material-symbols-outlined\">arrow_forward<\/span>\n                            <\/a>\n\n                        <\/div>\n                    <\/article>\n                                    <article class=\"sp-case-card sp-case-card--green\">\n\n                        <a href=\"https:\/\/www.imbatik.com\/casos-de-exito\/auditoria-seo-para-medio-tecnologico-con-triplicacion-de-trafico-organico\/\" class=\"sp-case-card__media\" aria-label=\"Auditor\u00eda SEO para medio tecnol\u00f3gico con triplicaci\u00f3n de tr\u00e1fico org\u00e1nico\">\n                                                            <img decoding=\"async\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/04\/proandoid-1024x683.jpg\" alt=\"Auditor\u00eda SEO para medio tecnol\u00f3gico con triplicaci\u00f3n de tr\u00e1fico org\u00e1nico\" loading=\"lazy\" title=\"\">\n                                                        <span class=\"sp-case-card__overlay\"><\/span>\n                        <\/a>\n\n                        <div class=\"sp-case-card__body\">\n\n                                                            <div class=\"sp-case-card__tags\">\n                                                                                                                        <span class=\"sp-case-card__tag sp-case-card__tag--sector\">\n                                                <span class=\"material-symbols-outlined\">category<\/span>\n                                                Comunicaci\u00f3n                                            <\/span>\n                                                                                                                                                                                                    <span class=\"sp-case-card__tag sp-case-card__tag--service\">\n                                                Auditor\u00eda SEO                                            <\/span>\n                                                                                                            <\/div>\n                            \n                            <h3 class=\"sp-case-card__title\">\n                                <a href=\"https:\/\/www.imbatik.com\/casos-de-exito\/auditoria-seo-para-medio-tecnologico-con-triplicacion-de-trafico-organico\/\">Auditor\u00eda SEO para medio tecnol\u00f3gico con triplicaci\u00f3n de tr\u00e1fico org\u00e1nico<\/a>\n                            <\/h3>\n\n                                                            <div class=\"sp-case-card__kpis\">\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">trending_up<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">x3<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">Tr\u00e1fico org\u00e1nico<\/div>\n                                        <\/div>\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">play_circle<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">+3M<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">Visitas YouTube<\/div>\n                                        <\/div>\n                                                                            <div class=\"sp-case-card__kpi\">\n                                                                                            <span class=\"sp-case-card__kpi-icon material-symbols-outlined\">history_edu<\/span>\n                                                                                        <div class=\"sp-case-card__kpi-value\">+12<\/div>\n                                            <div class=\"sp-case-card__kpi-label\">A\u00f1os trayectoria<\/div>\n                                        <\/div>\n                                                                    <\/div>\n                            \n                            <a href=\"https:\/\/www.imbatik.com\/casos-de-exito\/auditoria-seo-para-medio-tecnologico-con-triplicacion-de-trafico-organico\/\" class=\"sp-case-card__cta\">\n                                View full case                                <span class=\"material-symbols-outlined\">arrow_forward<\/span>\n                            <\/a>\n\n                        <\/div>\n                    <\/article>\n                            <\/div>\n\n            \n        \n    <\/div>\n<\/div>\n\n<div id=\"partners-grid-block_8c92765e4ee069465025660d5bd11c9b\" class=\"sp-partners\">\n    <div class=\"sp-section__inner\">\n        <h2 class=\"sp-partners__title\">Technology Partners<\/h2>\n                    <p class=\"sp-partners__title-sub\">Official certifications that back our technical expertise in every tool.<\/p>\n        \n        <div class=\"sp-partners__grid\">\n                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/google-partner-oficial.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/meta-business-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/microsoft-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/prestashop-partners.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/rank-math-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/screamingfrog-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/semrush-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/shopify-partners.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/sistrix-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/trueranker-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/ahrefs-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                                                <img class=\"sp-partner-logo\" src=\"https:\/\/www.imbatik.com\/wp-content\/uploads\/2026\/05\/google-analytics-4-partner.svg\" alt=\"Partner\" width=\"140\" height=\"60\" loading=\"lazy\" decoding=\"async\" title=\"\">\n                                    <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"testimonials-block_4ae06890158be741e87b3e1a03baa5ee\" class=\"sp-section sp-testimonials\">\n    <div class=\"sp-section__inner\">\n        <div class=\"sp-section__header\">\n            <span class=\"sp-section__eyebrow\">Testimonials<\/span>\n            <h2 class=\"sp-section__title\">What Our Clients Say<\/h2>\n                            <p class=\"sp-section__subtitle\">What clients already working with Imbatik say<\/p>\n                    <\/div>\n\n        <div class=\"sp-testimonials__grid\">\n                            <div class=\"sp-testimonial\">\n                    <div class=\"sp-testimonial__stars\">\u2605\u2605\u2605\u2605\u2605<\/div>\n                    <p class=\"sp-testimonial__quote\">El equipo de Imbatik entiende el negocio digital como pocos. Redujeron nuestro coste por adquisici\u00f3n un 45% manteniendo el volumen de leads. Resultados reales y medibles.<\/p>\n                    <div class=\"sp-testimonial__author\">\n                                                    <div class=\"sp-testimonial__avatar\">\n                                F                            <\/div>\n                                                <div>\n                            <p class=\"sp-testimonial__name\">Frank Juarez<\/p>\n                            <p class=\"sp-testimonial__role\">Founder &amp; CEO \u00b7 Material Est\u00e9tica<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"sp-testimonial\">\n                    <div class=\"sp-testimonial__stars\">\u2605\u2605\u2605\u2605\u2605<\/div>\n                    <p class=\"sp-testimonial__quote\">L&#039;equip d&#039;Imbatik ent\u00e9n el negoci digital com pocs. Van reduir el nostre cost per adquisici\u00f3 un 45% mantenint el volum de leads. Resultats reals i mesurables.<\/p>\n                    <div class=\"sp-testimonial__author\">\n                                                    <div class=\"sp-testimonial__avatar\">\n                                F                            <\/div>\n                                                <div>\n                            <p class=\"sp-testimonial__name\">Frank Juarez<\/p>\n                            <p class=\"sp-testimonial__role\">Founder &amp; CEO \u00b7 Material Est\u00e9tica<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"sp-testimonial\">\n                    <div class=\"sp-testimonial__stars\">\u2605\u2605\u2605\u2605\u2605<\/div>\n                    <p class=\"sp-testimonial__quote\">The Imbatik team understands digital business like few others. They cut our cost per acquisition by 45% while maintaining lead volume. Real, measurable results.<\/p>\n                    <div class=\"sp-testimonial__author\">\n                                                    <div class=\"sp-testimonial__avatar\">\n                                F                            <\/div>\n                                                <div>\n                            <p class=\"sp-testimonial__name\">Frank Juarez<\/p>\n                            <p class=\"sp-testimonial__role\">Founder &amp; CEO \u00b7 Material Est\u00e9tica<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"sp-testimonial\">\n                    <div class=\"sp-testimonial__stars\">\u2605\u2605\u2605\u2605\u2605<\/div>\n                    <p class=\"sp-testimonial__quote\">Trabajar con Imbatik ha sido un antes y un despu\u00e9s para nuestra tienda online. Duplicamos las ventas en seis meses gracias a su estrategia SEO y el redise\u00f1o PrestaShop.<\/p>\n                    <div class=\"sp-testimonial__author\">\n                                                    <div class=\"sp-testimonial__avatar\">\n                                P                            <\/div>\n                                                <div>\n                            <p class=\"sp-testimonial__name\">Pere Arnau<\/p>\n                            <p class=\"sp-testimonial__role\">CEO \u00b7 Fabrica tu L\u00e1mpara<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"sp-testimonial\">\n                    <div class=\"sp-testimonial__stars\">\u2605\u2605\u2605\u2605\u2605<\/div>\n                    <p class=\"sp-testimonial__quote\">Treballar amb Imbatik ha marcat un abans i un despr\u00e9s per a la nostra botiga en l\u00ednia. Vam duplicar les vendes en sis mesos gr\u00e0cies a la seva estrat\u00e8gia SEO i al redisseny de PrestaShop.<\/p>\n                    <div class=\"sp-testimonial__author\">\n                                                    <div class=\"sp-testimonial__avatar\">\n                                P                            <\/div>\n                                                <div>\n                            <p class=\"sp-testimonial__name\">Pere Arnau<\/p>\n                            <p class=\"sp-testimonial__role\">CEO \u00b7 Fabrica tu L\u00e1mpara<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                            <div class=\"sp-testimonial\">\n                    <div class=\"sp-testimonial__stars\">\u2605\u2605\u2605\u2605\u2605<\/div>\n                    <p class=\"sp-testimonial__quote\">Working with Imbatik was a turning point for our online store. We doubled our sales in six months thanks to their SEO strategy and the PrestaShop redesign.<\/p>\n                    <div class=\"sp-testimonial__author\">\n                                                    <div class=\"sp-testimonial__avatar\">\n                                P                            <\/div>\n                                                <div>\n                            <p class=\"sp-testimonial__name\">Pere Arnau<\/p>\n                            <p class=\"sp-testimonial__role\">CEO \u00b7 Fabrica tu L\u00e1mpara<\/p>\n                        <\/div>\n                    <\/div>\n                <\/div>\n                    <\/div>\n    <\/div>\n<\/div>\n\n<div id=\"faqs-block_cf244400144985fd8c5816c0d1c00f19\" class=\"sp-section sp-section--gray\">\n    <div class=\"sp-section__inner\">\n        <div class=\"sp-section__header\">\n            <h2 class=\"sp-section__title\">Frequently asked questions about Microsoft Ads<\/h2>\n        <\/div>\n\n        <div class=\"sp-faq\">\n                                                <details class=\"sp-faq__item\" name=\"faqs_group\" open>\n                        <summary>\n                            Does Microsoft Ads make sense for me?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>If you sell B2B and already spend &gt;2,000\u20ac\/month on Google Ads: absolutely yes. If you sell D2C to young consumers (target &lt;30): probably not, TikTok\/Meta is a better fit. If you sell to seniors, professionals, or businesses: yes, Microsoft Edge has significant share among those profiles. Free initial audit to assess your specific case.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <details class=\"sp-faq__item\" name=\"faqs_group\" >\n                        <summary>\n                            What&#039;s the minimum I need to spend?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>Microsoft Ads has less total volume than Google Ads, so the minimum is lower: from 500\u20ac\/month in ad spend it can work if the keyword is in a specific niche. For B2B with LinkedIn targeting, 1,000-2,000\u20ac\/month delivers clear results.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <details class=\"sp-faq__item\" name=\"faqs_group\" >\n                        <summary>\n                            Is it complicated to manage if I already have Google Ads?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>No, it&#039;s quick. Microsoft Ads has a native import feature from Google Ads that syncs the entire account (campaigns, keywords, ads, audiences, conversions). Initial setup takes 1-2 days. After that, maintenance is light because the data volume is smaller.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <details class=\"sp-faq__item\" name=\"faqs_group\" >\n                        <summary>\n                            Does LinkedIn targeting cost more?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>Enabling LinkedIn targeting within Microsoft Ads has no extra cost \u2014 it&#039;s native. CPCs do rise when you apply very specific targeting (a specific company + a specific job title), but so does ROAS, because you reach exactly the decision-maker you&#039;re after.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <details class=\"sp-faq__item\" name=\"faqs_group\" >\n                        <summary>\n                            Which properties does Microsoft Ads cover?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>Bing.com, Yahoo, AOL, DuckDuckGo (which uses Bing as its backend), native Microsoft Edge, Outlook.com, MSN, Skype, Office 365 (with built-in Bing Search). Any search in Edge goes to Bing by default, which covers a large part of the corporate environment.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <details class=\"sp-faq__item\" name=\"faqs_group\" >\n                        <summary>\n                            What about Copilot? Does Microsoft Ads show up there?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>Yes. Bing is the search infrastructure behind Microsoft Copilot. When Copilot searches to answer a user, Microsoft Ads appears as a sponsored source. It&#039;s an emerging channel we&#039;re actively optimizing.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <details class=\"sp-faq__item\" name=\"faqs_group\" >\n                        <summary>\n                            How much does the service cost?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>It depends on the ad spend managed. Since Microsoft Ads is usually a complementary channel, we offer it as an add-on to an existing Google Ads service or as a standalone service. Free initial audit and a tailored quote.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <details class=\"sp-faq__item\" name=\"faqs_group\" >\n                        <summary>\n                            What if Microsoft Ads doesn&#039;t add value in my case?                            <svg class=\"sp-faq__arrow\" viewBox=\"0 0 24 24\"><path d=\"M7.41 8.59L12 13.17l4.59-4.58L18 10l-6 6-6-6 1.41-1.41z\"\/><\/svg>\n                        <\/summary>\n                        <div class=\"sp-faq__body\">\n                            <p>We&#039;ll tell you honestly in the initial audit. We won&#039;t sell you Microsoft Ads if it doesn&#039;t fit your business. The most expensive thing is investing in a channel where your customers aren&#039;t. Advice comes before sales.<\/p>\n                        <\/div>\n                    <\/details>\n                                    <\/div>\n        \n        \n        <script>\n        document.addEventListener('DOMContentLoaded', function() {\n            const details = document.querySelectorAll('#faqs-block_cf244400144985fd8c5816c0d1c00f19 .sp-faq__item');\n            details.forEach((targetDetail) => {\n                targetDetail.addEventListener('click', () => {\n                    details.forEach((detail) => {\n                        if (detail !== targetDetail) {\n                            detail.removeAttribute('open');\n                        }\n                    });\n                });\n            });\n        });\n        <\/script>\n    <\/div>\n<\/div>\n\n<div id=\"cta-final-block_ea952b45f49a1dd85517726bff6e121a\" class=\"sp-cta\">\n    <div class=\"sp-cta__inner\">\n                    <span class=\"sp-cta__eyebrow\">Start now<\/span>\n        \n        <h2 class=\"sp-cta__title\">\n            Let&#8217;s talk about your Microsoft Ads opportunity        <\/h2>\n\n                    <p class=\"sp-cta__desc\">Free initial audit: analysis of your current keywords, Bing vs. Google CPC comparison, available LinkedIn audiences. We tell you how much upside there is and whether it&#039;s worth it.<\/p>\n        \n        <div class=\"sp-cta__actions\">\n                            <a href=\"https:\/\/www.imbatik.com\/en\/contact\/\" class=\"btn-white\">Assess the opportunity<\/a>\n                                        <a href=\"https:\/\/www.imbatik.com\/en\/contact\/\" class=\"btn-ghost\">Contact us<\/a>\n                    <\/div>\n\n        \n                    <p class=\"sp-cta__tagline\">\n                                    <span>Microsoft Advertising Partner<\/span>\n                                    <span>No-obligation analysis<\/span>\n                            <\/p>\n            <\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Microsoft Ads (Bing) management with CPCs cheaper than Google and built-in LinkedIn targeting. Microsoft Advertising Partner.<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":9808,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-10149","page","type-page","status-publish","hentry"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/pages\/10149","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/comments?post=10149"}],"version-history":[{"count":3,"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/pages\/10149\/revisions"}],"predecessor-version":[{"id":10271,"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/pages\/10149\/revisions\/10271"}],"up":[{"embeddable":true,"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/pages\/9808"}],"wp:attachment":[{"href":"https:\/\/www.imbatik.com\/en\/wp-json\/wp\/v2\/media?parent=10149"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}